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Business

30

Apr
2013

In Business

By admin

Garbage In Garbage Out

On 30, Apr 2013 | In Business | By admin

Just read a great article outlining the need for a clear, concise and well prepared client brief for any new project and the importance they play of the final product. The study (by Joanne Davis Consulting) shows that “53% found briefs complete but lacking in focus; 27% found them incomplete and inconsistent; 20% found them complete and focused most of the time; and zero respondents found them complete and focused all the time.” At Boomerang we can help and supply you with the necessary template to craft a well positioned brief to help us help you and we’ll ensure we’re armed with the right information to help you with whatever you want to throw our way. Here is the full article from Ad Age.

18

Apr
2013

In Business
Company News

By admin

YSDN Year End Assessments

On 18, Apr 2013 | In Business, Company News | By admin

Spent the day yesterday reviewing work and portfolios of some graduating students from the Bachelor of Design program at York U./Sheridan program. Very inspirational and great to see that the program is still churning out some of Canada’s best
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16

Apr
2013

In Business
Technology

By admin

Social media falling?

On 16, Apr 2013 | In Business, Technology | By admin

I couldn’t believe a recent article i read that noted that social media numbers were falling. When i thought just the opposite.

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